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Colour marketing, or how brands play with your mind

The advertising and marketing industries have long recognized that colour marketing play an integral role in influencing our perception of brands.

Being the best brand to beat on the block

Anyone can helm a business, but for a brand to constantly innovate and excel, a good entrepreneur needs to intervene directly into the makings of that brand, whether it be the experience, the look or the feel of it as a whole. Here is how a brand can easily become the best brand to beat on the block.

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